The nexus between determinants of social media effectiveness and purchase intention: special reference to women led smes in northern province of sri lanka

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dc.contributor.authorVasanthakumar Kumaradeepan
dc.date.accessioned2021-07-07T04:27:24Z
dc.date.accessioned2022-07-07T05:49:38Z
dc.date.available2021-07-07T04:27:24Z
dc.date.available2022-07-07T05:49:38Z
dc.date.issued2021
dc.identifier.issn2783-8773
dc.identifier.urihttp://repo.lib.jfn.ac.lk/ujrr/handle/123456789/3343
dc.language.isoenen_US
dc.publisherUniversity of Jaffnaen_US
dc.subjectBrand loyaltyen_US
dc.subjectConsumer perceptionen_US
dc.subjectPurchase intentionen_US
dc.subjectSocial mediaen_US
dc.subjectWomen led SMEsen_US
dc.titleThe nexus between determinants of social media effectiveness and purchase intention: special reference to women led smes in northern province of sri lankaen_US
dc.typeArticleen_US

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