Examining the effect of social media on online reputation management of hotels: special reference to downsouth during covid 19 pandemic

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EXAMINING THE EFFECT OF SOCIAL MEDIA ON ONLINE REPUTATION MANAGEMENT OF HOTELS SPECIAL REFERENCE TO DOWNSOUTH DURING COVID 19 PANDEMIC.pdf (36.17 KB)

Date

Authors

Bandara, W.M.A.H.

Perera, L.A.P.C.

Gangananda, A.M.N.M.

Pattiyagedara, P.G.S.S.

Publisher

University of Jaffna

Keywords

Social media, Online reputation management, Covid 19, New normal, Paid advertising, Viral intimacy marketing

URI

http://repo.lib.jfn.ac.lk/ujrr/handle/123456789/3294

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